With the introduction of the new 'myStarbucks' and 'Starbucks Card Mobile' apps for iPhone we were tasked with creating a playful feature video for the Starbucks corporate site. We used countless clever tricks to simulate and in some cases rebuild a near-identical simulation of what customers could expect from the functional app and multiple region-specific variations of its build.

Final Animation:


Animatic:


Project:
Starbucks iPhone App Promo Video (Produced with Giant Ant Media)

Client:
Academy, Blast Radius

Role:
Art Director, Animator, Technical Director

Team:

Giant Ant Media:
Creative Director, Designer - Jay Grandin
Designer - Derek Pante
Concept Developer/Pre-vis Animator - James Bartley
Particle Specialist - Pius Jung-Kit Chan

Academy:
Executive Producer - Michael Ciebin
Managing Director - Michael Smit
Creative Director - Simon Hardy (Blast Radius)
Account Manager - Emily Leung
Project Manager - Robin Mohar (Blast Radius)
Project Director - Adrian Burke (Blast Radius)

Sound:
Jeff Yellen